Dermalogica coming to Icon ground floor
We noticed the coverings were off the new business at the ground floor of the Icon development. It looks like the Castro will be getting a Dermalogica concept store, the skin care company’s 8th such “Concept Space” in the United States. The interior of the store follows the design trend of their other concept store locations with clean product shelving and dark wood bars topped with white counters and bar stool seating at what the company calls a “skin bar”. This bar is not like underwear night at the 440, rather, they will be offering free “face mapping®” and personal service on choosing the right skin care products based on their clients skin type.
One of our tipsters mentioned that even though the store isn’t technically “formula retail” since they operate 11 or less locations in the United States, it still has the feeling of formula retail because Dermalogica is a well known brand that is sold at nearly every skin care or beauty shop in the world. This tipster mentioned that regardless of its classification, he is happy to see the retail space filled and no longer vacant. Hear, hear.
No official opening date yet, but the store looks like it’s ready to go so expect the doors to be open any day now.
via tipsters Stephen G., Mark V.